Sharing new insights on the manufacturing industry: The new publication of EIT Manufacturing East

As the European manufacturing industry navigates a complex and evolving landscape, enhancing innovation through collaboration between corporates and startups is more crucial than ever. Addressing this topic, Ekaterina Ambrosch, Strategic Projects Manager at EIT Manufacturing East, explores the various dynamics of these partnerships in her latest white paper.

Startups have proven to be powerful catalysts for innovation within established corporations. Their agility, fresh perspectives as well as disruptive approaches can bring new life and energy into traditional manufacturing processes. However, these collaborations are not without their challenges.

One of the primary hurdles lies in cultural differences. Startups often operate with a fast-paced approach that may clash with the structured and process-driven nature of larger corporations. Communication barriers can also emerge, with differing expectations and potential delays complicating collaboration. Additionally, a mismatch in risk appetites — where startups often lean into bold, high-risk initiatives while corporates maintain a more cautious stance — can lead to friction.

The white paper does not solely highlight challenges; it further offers concrete strategies to bridge these gaps. Establishing a clear operational structure is a fundamental step, ensuring both parties understand their roles, responsibilities as well as communication channels. Building trust through regular meetings and achieving success in smaller, low-risk projects can create a solid foundation for larger initiatives.

This information and more can be found in the new publication.

You can access the full version here: Link