“Courage is the only thing you need to succeed”

Good vibes. That is how the INNOVEIT Conference on women entrepreneurship and two days at the EIT Community booth in SLUSH in Helsinki felt. A prerequisite for good conversations – and of those, there were plenty. The video will give you an impression.

EIT Community @ INNOVEIT Conference and SLUSH 2024

What do we need to do to overcome the gender imbalance in startups and investment? This video gives answers from businesswomen, investors, startup leaders and supporters from the EIT Community, filmed at the INNOVEIT Conference and SLUSH 2024 in Helsinki.

At the INNOVEIT Conference, women shared their experiences, strategies and stories with an audience of almost 300 participants. The conference took place one day before SLUSH opened its doors as one of THE European events that bring together startups and investors.

Several key encouragements may have come just in time: “Courage is the only thing you need to succeed”, said Monika Liikamaa, Co-Founder and Co-CEO of fintech company Enfuce. “You don’t need to have confidence, but we need to have the courage to try and fail.”

Inga Grieger, Managing Director & Business Development Manager at BMW i Ventures encouraged the audience: “Don’t be too shy to ask for help!”

At SLUSH, everybody enjoyed the buzz of the EIT Community booth and the conversations with people from a range initiatives and Knowledge and Innovation Communities. See the list below for more information!

Background

The EIT Community fosters women entrepreneurship, because it makes sense to leverage women’s potential. Women make up 51% of the world’s population, but only 2% of venture capital goes to women-led startups, 5% of venture capital goes to startups with mixed leadership teams and only 13% of investors are women.

Through programmes and initiatives, the EIT Community shows that this can change: In startups or scaleups which are supported by the EIT Community, 27% of CEOs or owners are women, and 25% of created startups are led or owned by women.

As Europe’s largest innovation network uniting diverse nationalities, ages, abilities and genders, the EIT Community believes in the power of diversity and gender equality. Learn more about our programmes: https://eit.europa.eu/library/eit-gender-equality-factsheet

For more inspiration from the conference, watch the recording!

Pioneering women: driving innovation and investment in Europe

Recording from the INNOVEIT Conference, 19 November 2024, Helsinki